You may have some staff who are charismatic and often come across with Facebook live video cameras. Does one of your employees really know about social media? Leave them to your social strategy. Looking around, you may be surprised at how many small gems in your workforce can be used for business marketing opportunities. You also need to find an area where you can learn for either you or your staff. If you're not familiar with search engine optimization (SEO), you can learn everything online for free.
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Learn how to use it properly like these brands. Topix generates almost half (48.2%) of total traffic from social media 38% of Buzzfeed traffic comes from social The hustle and bustle generates 26% of total traffic from social 23.2% of slate traffic comes from social There is no reason why you shouldn't be able to invigorate your strengths and use them for better, more focused applications. But you also need to see your weaknesses. For small businesses, it's often not just the budget, but the time and employee resources that matter